Heather Ellis

Hey there! I’m the founder of Infinite Fitness. We opened back in 2012, just a couple months before I turned 40 because, well… I needed a plot twist. Corporate America? Been there, done that, left it. I traded software sales for Gravity Training, plate weights & dumbbells and never looked back.

At the time, strength training for women wasn’t cool yet but I was already obsessed with lifting heavy things and feeling strong AF. Over the last decade, I’ve made it my mission to help women feel powerful, confident, and fully in love with their own skin inside and out.

Fast forward to now: I’m in my 50s and I’ve never been stronger. No, seriously. And here’s the deal…midlife, perimenopause, menopause… it’s all real, it’s all different, and it can be a total rollercoaster. But the one thing that makes everything better? Strength training. Full stop.

We lift heavy sh*t. We do it safely. We do it daily. We laugh a lot. We celebrate every win (yes, even showing up counts). And we don’t care how old you are or where you’re starting from. If you’re ready to feel like the strongest version of yourself, this is your invite.

Midlife is NOT a crisis. It’s a power move.

So come lift with us.

Only rule…

#DontBeADick 💁‍♀️🩵